A Finnish fitness center invested in green walls and managed to improve customer and employee satisfaction
Kuntoportti, a fitness center, wanted to stand out from others by providing a healthy and comfortable activity and working environment for both its customers and employees. Investing in Naava smart green walls has lead to increased customer satisfaction, more energetic employees, naturally fresh indoor air and a new kind of competitive advantage.
Pioneers provide the best indoor air
Center manager Rosa Pakarinen is aware that the general discussion about indoor air is relevant for the operations of the companies. The customers are demanding the best also in the air they are breathing. In fitness centers especially large masses of people and the daily rush peaks are causing challenges in ventilation and indoor air. In Kuntoportti there's no actual problem in indoor air but the customers and employees were thought to deserve the best possible air and interior design.
The three smart green walls located in the gym, warm-up space and dressing room have received a lot of praise and positive feedback.
Naavas' refreshing indoor air and creating lush atmosphere don't just increase the satisfaction of the current customers. They also work as an effective marketing tool for acquiring new customers. When the premises are presented for the first time people always pay attention to Naavas creating unique visual identity and a feeling of freshness. Naava is distinguished from other ordinary green walls due to active ventilation. The center manager Rosa Pakarinen finds that Naava is one of the key components in making the decision to become a member:
”This is something different that separates us from the competitors. Naavas certainly creates the business advantage.”
In the best air fitness center it's easy to breathe and enjoy the moments of working-out. The feeling that the well-being of the customers and employees is put as priority makes Kuntoportti a real highflyer.